Category: eCommerce Growth
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6 Magento Mistakes That Are Killing Your Conversion Rate
Too much chocolate can kill a dog. Apples are the best killers of appetite. Even looks can kill. When it comes to conversion rate (I know, it’s a stretch), there are plenty of killers to choose from. We’ve highlighted 7 common mistakes that can kill your conversion rate. Mistake #1: Not Enabling Guest Checkout This…
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Why Your Current B2B eCommerce Platform Sucks (And How Magento Commerce Helps)
Your current B2B eCommerce platform sucks. It’s not an accusation. It’s a fact. And that’s because lots of “B2B eCommerce platforms” out there just don’t offer a fully-integrated, fast, and effective B2B shopping experience. Instead, they’re built to B2C standards – and are just adapted to B2B customers with a few simple tweaks. This results…
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Magento B2B eCommerce Features Explained: Corporate Account Management
B2B eCommerce is on the rise. As of 2019, B2B eCommerce had about 13% of the B2B market share, but it’s forecasted to rise to 17% of the market by 2023, which is a big jump. As millennials continue to enter the workforce and rise into positions where they make B2B buying decisions, B2B eCommerce…