Ben Chafetz

Founder, Ben Chafetz

Ben was the driving force behind our mission to boost growth for eCommerce merchants. Prior to founding 121eCommerce, Ben grew the revenue for a leading eCommerce retailer from under one million to over $80 million in a few years.

With nearly twenty years of eCommerce experience, Ben was regularly featured in industry publications and spoke at key industry events, including Magento’s Imagine.

Whether it was his clients or his 50-gallon fish tank, Ben loved to see things thrive.

Daniel Gross

CEO, Daniel Gross

Daniel ensures that our commitment to deliver results-driven strategies and unsurpassed web development is continuously met. Daniel has extensive eCommerce experience, and has previously worked as the Director of Client Services with 121eCommerce.

He is passionate about helping you grow your online business. Daniel’s passion for your success is only matched by the speed he talks. Nearly 200 words per minute.

So if you need a caller at your auction, Dan’s your man.

Pablo Prieto

Chief Technology Officer, Pablo Prieto

Pablo oversees project management, including managing technical staff assignments, timelines, and workflows. He is an Adobe Certified Expert – Adobe Commerce Business Practitioner and Certified ScrumMaster with over a decade of software development, information architecture, user experience, and infrastructure experience.

Pablo has worked on eCommerce projects for clients in eight countries.

If you’re looking for travel advice, Pablo’s your guy.

Director of sales, Francisco Vargas

Francisco oversees all sales actives, from our intro calls to joining our team as a new client. He has extensive background in eCommerce, and has worked with Adobe and SAP to help merchants find solutions that fit their business’ need.

When he’s not involved with eCommerce solutions, Francisco loves watching sports, including soccer and football, and more importantly, winning his Fantasy Football League. If you need advice on who to pick up on the waiver wire, Francisco is your guy.

Lavina Solganik

Controller, Lavinia Solganik

Lavinia is responsible for our accounting and financial functions. She combines management and organizational talents with her background in data analysis and research.

Lavinia is an avid traveler and speaks English, Russian, French, and Hebrew.

So if you want to know how to say “I love you” in four languages, ask Lavinia.

Director of Human Resources, Marina Muras

Marina is responsible for talent management at 121eCommerce. She works on recruitment processes as well as on career paths and organizational culture.

She discovered her acting skills in her adult life and loves performing arts.

So if you need tips on how to get cast, ask Marina.

Would you like to be a part of the list?

121eCommerce is hiring! If you’d like to join our growing team of eCommerce experts dedicated to delivering growth for our clients, and are wanting to grow yourself, browse our open positions below!See Open Positions