Category: Business Tips
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The Top 5 Ways Adobe Commerce Helps You Improve Customer Service
At 121eCommerce, we’re always emphasizing the importance of customer service. That’s because when it comes to the overall customer experience, customer support is a “make or break” aspect of your business. Great customer service drives sales, larger average order value (AOV), and customer loyalty. Poor customer service results in unsatisfied customers, higher churn rates, and…
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No Department Is An Island – The Importance & Benefits Of A Holistic Approach To Customer Service
Is your customer service department alone? Stranded? Stuck on a deserted island, with no company but a palm tree, a coconut, and a broken boat? Okay, that analogy may be a bit much. But it’s a good question. Is your customer service team alone? Or are they tightly integrated into the rest of your team?…
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8 eCommerce Customer Service Mistakes You NEED To Stop Making (Yesterday)
Customer service is hard. But providing excellent support is absolutely essential – especially for eCommerce companies. In a previous post, we discussed the importance of implementing a customer service strategy and provided you with a few tips on how to build a customer service strategy for your eCommerce business. But what if you already have…
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How To Implement A Customer Service Strategy
eCommerce customers may seem fickle. Hard to please. Difficult. But if you’re having trouble providing excellent customer service to your customers, the problem might not be your customers at all. It might be your approach to customer service. Every company is different. But at eCommerce businesses, particularly newer businesses led by entrepreneurs or employing only…
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How Does Site Performance Affect Conversion Rate
In eCommerce, conversion rate is one of the most important metrics to take into account. Of course, a 100% conversion rate is never going to happen (even if you were selling ice water in the Sahara), but you still try to get it as high as it can go. Across the board, conversion rates average…
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5 Top Tips to Boost Your Holiday Sales
This post was contributed by Jenna Paton, copywriter at dotdigital. After an unpredictable year, there’s great comfort in the predictability of the holiday season. As we immerse ourselves in the busiest shopping period of the year, eCommerce marketers need to work harder than ever before to drive sales. This year, online sales are expected to…
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Ship-by Dates for 2020 Holiday Season
The most wonderful time of the year is quickly approaching! Holiday shoppers are expected to spend more online this year, with eCommerce retail sales projected to surpass brick-and-mortar. Whether it’s orders placed by early-bird customers or last-minute gift shoppers, ensuring on-time arrival is essential for eCommerce merchants this holiday season. So mark your calendars for…
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How to Hit a Bullseye With Your B2B eCommerce Implementation
At 121eCommerce, we’re experts in the Magento Commerce platform, and we believe it has the potential to be a powerful asset to B2B companies. But before you decide to launch an online eCommerce storefront or add B2B eCommerce, it’s essential to lay the groundwork for a successful implementation. What does that involve? Find out now…
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4 Easy Ways to Lower Shipping Costs
This post was contributed by Maria Fagerland, Senior Copywriter at our partner, ShipStation. Finding economical ways to ship is important for eCommerce merchants. Whether you are shipping domestically or internationally, it’s rare that one postage provider is able to offer you all of the services you need. Luckily, our friends at ShipStation have put together…
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Tips For Building Your eCommerce Brand – 6 Steps To Success
Congratulations! You’ve just launched your own eCommerce site! Now what? How can you work toward increasing sales and revenue, improving customer satisfaction, and building buzz about your website? The answer: branding. Great branding is invaluable – and can help launch your eCommerce business into the stratosphere. In this quick guide from 121eCommerce, we’ll discuss six…