Author: Cole Godsey
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Emerging B2B eCommerce Trends: 5 Key Shifts Reshaping the Business Landscape in 2024
The landscape of B2B eCommerce is constantly shifting. The emergence of new technologies, changing consumer behaviors, and a global focus on sustainability have reshaped the way businesses operate and interact in the digital marketplace. In this comprehensive exploration, we’ll explore five of the most influential B2B eCommerce trends that are revolutionizing the industry, and shaping…
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The Ultimate Guide to Choosing the Right B2C eCommerce Software for Your Business
With the digital landscape evolving every day, the significance of selecting the right B2C eCommerce software cannot be overstated. The choice of software can profoundly influence the success of your online business, impacting everything from customer experience to operational efficiency. With a plethora of options available, navigating the selection process can be daunting. This ultimate…
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Maximizing Sales and Conversions: The Power of a Well-Optimized Magento Website
In the eCommerce landscape, having a well-optimized website is crucial for maximizing sales and conversions. When it comes to eCommerce platforms, Magento has emerged as a powerful tool that empowers businesses to create seamless and high-converting online stores. In this article, we will explore the key features of Magento that drive sales and conversions, backed…
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B2B E-Commerce Made Easy: A Deep Dive into BigCommerce’s Solutions
When it comes to B2B eCommerce, finding the right platform to streamline operations, enhance customer experience, and drive growth is paramount. Over the years, BigCommerce has emerged as a game-changer, offering robust solutions tailored to the unique needs of B2B businesses. Let’s take a deep dive into the world of B2B eCommerce with BigCommerce and…
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Driving Profitability and Efficiency: The Role of B2B Commerce Solutions
Companies are constantly seeking innovative ways to boost profitability and streamline operational processes. One solution that continues to gain traction is B2B eCommerce. By harnessing the power of advanced technology and strategic planning, commerce solutions have proven to be instrumental in driving profitability and efficiency for businesses across various industries. In this article, we explore…
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Understanding eCommerce Conversion Rate & Optimization
Having an easy-to-navigate eCommerce website can be huge for growing your business online. But what if things are slightly amiss? Customers are adding products to their cart, but not checking out. They’re searching for products, and leaving the site empty handed. Or worse, they’re rage clicking off your site, and going to a competitor. All…
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121eCommerce Recognized as a 2023 MarCom Gold Award Winner!
121eCommerce is excited to announce that we have been recognized as a 2023 Gold Winner of a MarCom award for our work on Trafera’s eCommerce site! MarCom Awards recognizes outstanding achievement by creative professionals in the concept, direction, design, and production of marketing and communication materials and programs. Entries come from corporate marketing and communication…
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eCommerce for Manufacturers: How to Maximize Selling Online
Selling online isn’t new in the manufacturing industry, but it is something that many are looking into in 2023 as the economy continues to fluctuate and change. Whether you’ve been selling online, or looking into taking those first steps, there are numerous benefits to selling online. In this post, we’ll highlight some of the key…
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How to Maximize Revenue with Adobe Analytics: A 5 Step Guide
Having an eCommerce site means you are getting a steady stream of data points from successful sales, site visits, cart abandonment, and product stock updates. Data from multiple sources are great, and can provide insight into the operation of your business, profitability, and more. But what happens when there is too much data from too…
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Why ADA Compliance is Crucial for Your Website
ADA Compliance is nothing new, and is extremely important to ensure that you are not excluding or inhibiting users from having a stellar experience on your website. Unfortunately, having a website that is not ADA compliant can have an impact on your customers, and your business’ bottom line. In fact, 74% of ADA-based lawsuits were…