Author: Ben Chafetz
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Braintree Vs. PayPal Vs. Authorize.net
Out of the box, Adobe Commerce (Magento) supports three different payment gateways – Braintree, PayPal, and Authorize.net. But which one is right for your store? That’s a great question – and it’s what we’ll answer in this post from 121eCommerce. We’re going to take an in-depth look at Braintree, PayPal, and Authorize.net, and help you…
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Answering The 7 Most Common FAQs About Adobe Commerce (Magento) Payment Gateways
When you’re launching an eCommerce store with Adobe Commerce (Magento), one of the first steps you’ll need to take is choosing and setting up a payment gateway. This is a service that accepts, processes, and deposits payments on your behalf when customers shop at your store – if you want more information about the basics,…
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Adobe Commerce (Magento) Payment Gateway
A payment gateway, also sometimes called a “payment processor” is a critical part of your Adobe Commerce website. In simple terms, this is the “middle-man” between your eCommerce store and your customers. When your customers make a purchase on your website, their information is sent to the payment gateway. Then, your payment gateway handles the…
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How Adobe Commerce (Magento) Simplifies eCommerce Content Management
A great eCommerce site doesn’t just need to load quickly, convert customers, and provide an excellent shopping experience. It needs to be flexible, powerful, and easy to administer – particularly when it comes to content management. This is an area where Adobe Commerce (Magento) excels. While some other eCommerce platforms make it difficult to add…
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Understanding How To Maximize Performance With Adobe Commerce (Magento) SWAT (Site-Wide Analysis Tool)
Adobe first launched the SWAT (Site-Wide Analysis Tool) as part of Adobe Commerce v2.4.1, and it was fully integrated into the Adobe Commerce (Magento) Admin Panel in late 2020. This unique tool allows Adobe Commerce customers to get real-time access to a simple, easy-to-use dashboard that provides an overview of overall site health, performance, functionality,…
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Understanding The Power Of Magento BI
Magento Commerce is a powerful, versatile, and scalable eCommerce platform – and it’s packed with a huge number of out-of-the-box features that can help you transform and grow your business. One of these features is Magento BI (Business Intelligence), a powerful BI suite that provides Magento Commerce users with the advanced tools they need to…
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How Does Site Performance Affect Conversion Rate
In eCommerce, conversion rate is one of the most important metrics to take into account. Of course, a 100% conversion rate is never going to happen (even if you were selling ice water in the Sahara), but you still try to get it as high as it can go. Across the board, conversion rates average…
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Comparing Magento vs. Salesforce Commerce Cloud – Everything You Need To Know
In this edition of our eCommerce platform comparison series, we’ll be looking at Magento Commerce vs. Salesforce Commerce Cloud, Salesforce’s online eCommerce platform – and measuring how the two platforms stack up with one another. Like our last post on Magento vs. BigCommerce, we’ll be comparing these platforms across 10 key metrics: Analytics & reporting…
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6 Magento Mistakes That Are Killing Your Conversion Rate
Too much chocolate can kill a dog. Apples are the best killers of appetite. Even looks can kill. When it comes to conversion rate (I know, it’s a stretch), there are plenty of killers to choose from. We’ve highlighted 7 common mistakes that can kill your conversion rate. Mistake #1: Not Enabling Guest Checkout This…
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Why Your Current B2B eCommerce Platform Sucks (And How Magento Commerce Helps)
Your current B2B eCommerce platform sucks. It’s not an accusation. It’s a fact. And that’s because lots of “B2B eCommerce platforms” out there just don’t offer a fully-integrated, fast, and effective B2B shopping experience. Instead, they’re built to B2C standards – and are just adapted to B2B customers with a few simple tweaks. This results…