Category: Business Tips
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How Does Site Performance Affect Conversion Rate
In eCommerce, conversion rate is one of the most important metrics to take into account. Of course, a 100% conversion rate is never going to happen (even if you were selling ice water in the Sahara), but you still try to get it as high as it can go. Across the board, conversion rates average…
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5 Top Tips to Boost Your Holiday Sales
This post was contributed by Jenna Paton, copywriter at dotdigital. After an unpredictable year, there’s great comfort in the predictability of the holiday season. As we immerse ourselves in the busiest shopping period of the year, eCommerce marketers need to work harder than ever before to drive sales. This year, online sales are expected to…
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Ship-by Dates for 2020 Holiday Season
The most wonderful time of the year is quickly approaching! Holiday shoppers are expected to spend more online this year, with eCommerce retail sales projected to surpass brick-and-mortar. Whether it’s orders placed by early-bird customers or last-minute gift shoppers, ensuring on-time arrival is essential for eCommerce merchants this holiday season. So mark your calendars for…
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How to Hit a Bullseye With Your B2B eCommerce Implementation
At 121eCommerce, we’re experts in the Magento Commerce platform, and we believe it has the potential to be a powerful asset to B2B companies. But before you decide to launch an online eCommerce storefront or add B2B eCommerce, it’s essential to lay the groundwork for a successful implementation. What does that involve? Find out now…
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4 Easy Ways to Lower Shipping Costs
This post was contributed by Maria Fagerland, Senior Copywriter at our partner, ShipStation. Finding economical ways to ship is important for eCommerce merchants. Whether you are shipping domestically or internationally, it’s rare that one postage provider is able to offer you all of the services you need. Luckily, our friends at ShipStation have put together…
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Tips For Building Your eCommerce Brand – 6 Steps To Success
Congratulations! You’ve just launched your own eCommerce site! Now what? How can you work toward increasing sales and revenue, improving customer satisfaction, and building buzz about your website? The answer: branding. Great branding is invaluable – and can help launch your eCommerce business into the stratosphere. In this quick guide from 121eCommerce, we’ll discuss six…
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eCommerce Development Agency: Everything you Need to Know About Growing Your eCommerce Website
Your site is polished, you’ve got the layouts and checkout just the way you want them. Everything on your eCommerce website is up and running. So now what? Just like any part of your business, you’re always looking for ways to grow. eCommerce sites are anything but static; you have your customers browsing around (sometimes…
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Why You Need To Sell Gift Cards On Your Magento Store
Gift Cards. Have you thought about offering them to your customers? Well don’t just think about it, do it! Gift cards are a great way to bring in more cash, boost customer loyalty, and reach new customers. Not sure that gift cards are right for you? In this blog post, we’ll take a look at…
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How to Choose the Best eCommerce Platform
So you’ve decided to go digital with your sales. It’s definitely a must in this day and age, just brick and mortar isn’t cutting it anymore. Maybe you’re just starting out completely and this is your very first storefront of any kind. Well, you’re probably asking yourself, “Ok, so how on Earth do I know…
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24 Millennial Stats Every Marketer Should Know
Millennials Confident entrepreneurs. Disruptively changing the world. Harnessing the power of technology for the better. Entitled. Disconnected. Self-Centered. Maybe you love them, maybe they make you cringe. Or maybe you are one. Whatever you may think about millennials, they’re not going anywhere. According to the US Census, millennials comprise one-quarter of the world’s population. That’s…