Author: Cole Godsey

  • 5 Ways to Grow Your Magento Store. Fast.

    5 Ways to Grow Your Magento Store. Fast.

    This post was contributed by Jillian Hufford, Marketing Analyst for nChannel Growing your Magento store isn’t always easy. While you have access to all the tools you need, it takes more than just great software to build a thriving online business. You have to be thoughtful about how you use those tools to improve your…

  • 9 Ways Poor Magento Hosting Costs You $$$

    9 Ways Poor Magento Hosting Costs You $$$

    This post was contributed by Robert Rand, Director of Partnerships & Alliances at JetRails. While some think of Magento hosting as a simple infrastructure decision, Magento experts understand that the wrong hosting environment can make or break your eCommerce business. Just like when hiring a Magento agency, you have to think about not just upfront costs, but…

  • 5 Top Tips to Boost Your Holiday Sales

    5 Top Tips to Boost Your Holiday Sales

    This post was contributed by Jenna Paton, copywriter at dotdigital. After an unpredictable year, there’s great comfort in the predictability of the holiday season. As we immerse ourselves in the busiest shopping period of the year, eCommerce marketers need to work harder than ever before to drive sales. This year, online sales are expected to…

  • 4 Easy Ways to Lower Shipping Costs

    4 Easy Ways to Lower Shipping Costs

    This post was contributed by Maria Fagerland, Senior Copywriter at our partner, ShipStation. Finding economical ways to ship is important for eCommerce merchants. Whether you are shipping domestically or internationally, it’s rare that one postage provider is able to offer you all of the services you need. Luckily, our friends at ShipStation have put together…

  • RPV: The Most Important KPI for Your eCommerce Store

    RPV: The Most Important KPI for Your eCommerce Store

    Do  you know your RPV? Back up. Do you even know what RPV is? Don’t feel bad. Most store owners don’t know either. It’s Revenue Per Visitor. Believe it or not, RPV is the most important KPI for your website. Check out this blog post we wrote for our good friends at nChannel to discover:…

  • The Biggest, Baddest Magento Myths. Debunked.

    The Biggest, Baddest Magento Myths. Debunked.

    Loch Ness. Bigfoot. The lost city of Atlantis. Myths fascinate and captivate us. Partly because they’re so far-fetched. Which brings us to myths surrounding Magento. As Magento developers, we come across many eCommerce entrepreneurs who are misled by common Magento myths. So in this article, we’re going to debunk 5 of the biggest, baddest Magento…

  • How to Deliver 5-Star Customer Service When You’re a One Man Shop

    How to Deliver 5-Star Customer Service When You’re a One Man Shop

    Emails and orders and returns, oh my! If you run an online store as a one-man shop, you do it all. Unfortunately, customer service often gets sacrificed for more “pressing” tasks like getting orders out the door. Sure, you may hire people to help design your website and do other tasks – but in most…

  • 5 Blogging Mistakes to Avoid Like the Plague

    5 Blogging Mistakes to Avoid Like the Plague

    Content marketing should be a big part of your SEO and marketing plan. To successfully rank for keywords, it’s important to create useful, SEO-friendly content. And that means you need to start blogging. But if you’ve never run an eCommerce blog before, you may make some common mistakes. We’re here to help you identify these…

  • 121eCommerce Wins Best Tech Services Company

    121eCommerce Wins Best Tech Services Company

    Nerd Oscars. That’s what OHTec’s annual Best of Tech Awards is fondly referred to as. And we’re proud to say, we took home the “Oscar” for Best Tech Services Company in Northeast Ohio. “We’re thrilled to win this award” commented our CEO, Ben Chafetz. “I’ve always believed in the talent of my team and of Northeast…

  • [PODCAST] Best Practices for Magento Data Management

    [PODCAST] Best Practices for Magento Data Management

    What’s the best way to move data in and out of Magento? API? Direct to database? Flat file import/export? Good ol’ 3 1/2″ floppy? Find out in the latest podcast from Jetrails featuring our very own technical lead, Chris Frigo and Ryan Lunka, COO of nChannel. Listen to the podcast on Google Podcasts or below: View video…