121eCommerce

Search Engine Optimization

Be found. By optimizing your website for both users and search engines, we increase your visibility on SERPs to bring qualified traffic through the organic channel and increase revenue. We know that true SEO does not exist by focusing only on your website meeting best practices, so we are constantly monitoring competitors to make sure your site is a step ahead.

 

Technical SEO For Ecommerce

  • Mobile first
  • Site speed
  • Schema markup
  • Site architecture
  • Duplicate content
  • Site migration support

On-Page SEO For Ecommerce

  • Track keyword rankings
  • Keyword mapping to leverage landing page conversion
  • Content marketing thru blog development and
  • Crafting product descriptions
  • Optimizing page titles, h1s and metadata

Off-Page SEO For Ecommerce

  • Backlink building
  • Leveraging PR, organic social
  • Email marketing and affiliate marketing

Pre-Launch New Build Services

  • Redirects
  • Pagination
  • SEO Toolbar
  • Product SEO Templates
  • Robots.txt
  • Categories SEO
  • Rich snippets
  • Meta Templates
  • Sitemap
  • Image Optimization
  • Page Speed Optimization
  • AMP

Pre-launch Performance

  • Image optimization
  • Browser caching configuration
  • Server compression configuration
  • Javascript and CSS Minification and Merging / Bundling
  • Defer JS installation and configuration
  • CDN is configured
  • HotJar is installed and configured for heatmapping
  • Store performance is measured using New Relic
  • Third-party extensions are benchmarked for performance

Pre-launch Essentials

  • SEO Tools installation and configuration:
  • Cost of extension for 1-year
  • Redirects: 301/404
  • Pagination Settings
  • URL structures
  • Breadcrumbs
  • Rich Data markup: Site Info, Social Profiles, Search Box, PDP data, etc.
  • Google Sitemaps configuration/submission
  • Meta Templates
  • Review Landing Page Markup – Recommendations Provided
  • Review Product Page Markup – Recommendations Provided
  • Recommendations post launch

Pre-launch Navigation

  • Improve Navigation installation and configuration:
  • Cost of extension for 1-year
  • Brand Page Configuration (*Optional PDP add-on)
  • Child Categories Slider
  • Category Meta Tags
  • Filter Configuration
  • Pagination Meta Tags
  • All Products Category Page
  • URL structures for Categories/Products
  • Canonical URLs
  • HotJar installed and configured for heatmapping
  • Recommendations post launch

Maintenance Build Packages

  • Improve Navigation installation and configuration:
  • Cost of extension for 1-year
  • Brand Page Configuration (*Optional PDP add-on)
  • Child Categories Slider
  • Category Meta Tags
  • Filter Configuration
  • Pagination Meta Tags
  • All Products Category Page
  • URL structures for Categories/Products
  • Canonical URLs
  • HotJar installed and configured for heatmapping
  • Recommendations post launch

Rescue/Agency Transition

  • SEO Audit
  • Image optimization
  • Browser caching configuration
  • Category Meta Tags
  • Pagination Meta Tags
  • URL structures for Categories/Products
  • Canonical URLs
  • HotJar installed and configured for heatmapping

Custom SEO Services

Are you looking for SEO services, packages or for SEO for non-ecommerce sites?

Focused ROI offers custom packages as well as launch services to get your site off on the right track.

Contact Us

 

 

SEO Monthly Packages