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Discovery Session

Our Discovery Session aligns your goals, reveals challenges, and prepares you for scalable growth.

Starting fresh

Proven methods. Best practices.
Built right from the start.

Site Overhaul

Know what works. Fix what doesn’t.
Move forward with confidence.

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Why This Service Is Important

Starting development without a clear strategy is one of the costliest mistakes a business can make. It results in rework, delays, platform issues, and poor conversions. This phase ensures your site works for both your customers and your team from day one.

Accelerate Development
Timelines

Identify ROI
Opportunities

High Impact
Strategy

Optimize Tech
Stack

What’s slowing you down

What opportunities you're missing
See your store through Customers eyes.
Find the right tools for your growth.

What’s Included

Team & Stakeholder Alignment

We meet with key stakeholders across marketing, operations, and more to align on goals, uncover pain points, and ensure buy in. Without this alignment, timelines slip and results fall short. We make sure your future eCommerce site supports your business goals and internal processes, enabling a seamless customer journey from the start.

Code & SEO Audits

We assess your site’s technical foundation and SEO health to find risks, inefficiencies, and missed opportunities. This includes reviewing your code, customizations, and how well your site is set up to be found online. A solid foundation helps you launch confidently, avoid future issues, and support long-term success.

Analytics & Performance Reviews

We review analytics, behavior data, and engagement patterns to understand where users drop off, what drives conversions, and what gets in the way. These insights help prioritize improvements and changes that enhance experience, remove friction, and turn more visitors into customers.

Reports Assessment

We assess what your team tracks, what is missing, and how data is used to make decisions. If reporting lacks depth or focuses on the wrong metrics, it’s hard to see what matters. We align KPIs with real goals so reporting leads to better marketing, stronger operations, and smarter growth.

User Workflows Review

We map how users navigate your store, complete purchases, and interact with fulfillment and support. Every extra step or delay can cost you a sale. We streamline both customer and backend workflows to boost conversions, reduce manual work, and create a smoother experience across the board.

Platform & Stack Selection

We look at your catalog, business model, systems, team structure, and future plans to recommend the right platform, whether Magento, Shopify, BigCommerce, or other. Choosing the wrong setup can create technical limits and lead to costly rebuilds. We help you avoid that with a scalable, future ready tech stack that grows with your business.

Discovery Session
Design and Development
Performance Marketing
Performance Reporting

Frequently Asked Questions

We've compiled answers to some of the most common questions about working with 121eCommerce.
Explore below to quickly learn how our services can help drive your business forward.

Discovery Session

During the discovery phase, we take a 360° look at your business.
We conduct interviews with key stakeholders, audit your existing systems and marketing programs, review technical and reporting requirements, and map a strategic plan that connects your business goals to the right technology, marketing, and analytics solutions.

We prioritize understanding your revenue models, customer journeys, and operational workflows first, then match technology platforms and strategies that directly support business outcomes.

It is helpful to prepare an overview of your business goals, current challenges, key platforms you use, and any known technical requirements or frustrations.

Yes, you will receive a detailed project roadmap and technical brief outlining recommended platforms, project phases, estimated timelines, and key success milestones.

Yes, we include a full audit of your current eCommerce setup during Discovery.
We review your platform, site performance, data structure, marketing tools, and analytics to understand what’s working, what’s missing, and where we can improve.

Discovery usually takes between two to six weeks, depending on the complexity of your business processes, technical integrations, and project goals.

Yes, we offer standalone Discovery and Strategy consulting packages even if you are not ready to move forward with development immediately.

Not Sure Where to Start?

Whether you need one service or a full digital overhaul, we’ll help you figure out what’s next and where you’ll get the best return.
Book discovery call