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Your Growth Focused eCommerce Partner

Good development without understanding your business is just guesswork.

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Our Services

We help you plan, build, grow, and optimize your online store through a discovery process that starts by understanding how your business operates. Our in house teams work together across development, marketing, and reporting to deliver solutions that support your objectives and improve performance across the entire eCommerce experience.

Discovery Session

We begin by understanding how your business operates, identifying what limits growth, aligning our in house teams around your goals, and creating a clear, actionable plan that drives results through clarity and focus.

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Design and Development

We design and build high performing eCommerce stores using platforms like Magento, BigCommerce, and Shopify. Our solutions are tailored to your business, your customers, and your long term growth strategy, from custom builds to complex integrations.

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Performance Marketing

We drive targeted traffic and increase conversions through a strategic mix of SEO, SMO, paid media, CRO, and content. Every campaign is built to improve efficiency, scale profitably, and deliver results that make a real impact on your bottom line.

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Performance Reporting

We bring your data together by creating a centralized data warehouse and building custom dashboards that show what is working, what is not, and where to focus next. This gives your team clear insights to make smarter and more confident decisions.

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Our Discovery Process

Before we build anything, we get clear on everything.

Step

01

Discovery Session

We start with a short pre-discovery call to understand your priorities at a high level. From there, we provide a detailed discovery questionnaire that you can circulate across departments. This gives us critical input from every part of the business and ensures that nothing is missed.

With this insight, we conduct a focused and highly productive discovery session that lays the foundation for everything that follows. Strategy begins with understanding your business, and this step is essential. It allows us to uncover what is holding you back, align our teams with your goals, and build the right plan from the start. As part of this process, we perform an initial audit of your website to assess performance, identify gaps, and highlight the most valuable opportunities.

Our strategy, design, development, and marketing teams work together as one, staying closely connected with your team throughout the process. Clear communication, shared goals, and a deep understanding of your business drive the results that matter most.

Step

02

Analytics & Reporting Audit

We review how your data is collected, tracked, and reported. Working closely with your team, we identify gaps, validate KPIs, and uncover missed insights to transform raw information into reporting that drives smarter decisions and measurable growth.

Step

03

Code Audit

We evaluate your codebase to identify strengths, risks, and performance issues. Our team conducts a detailed review to pinpoint inefficiencies, legacy code, and technical debt, ensuring your platform runs reliably, is easier to maintain, and scales effectively.

Step

04

Marketing & Conversion Audit

We analyze your traffic sources, funnels, and messaging to understand what drives results and what needs improvement. We apply CRO analysis, A/B and split testing, and analytics review to develop strategies that increase conversions and improve ROI.

Step

05

CRM, Workflow & Automation Audit

We review your customer journey and internal workflows to ensure leads are followed up, communications stay consistent, and key processes are automated. Our team improves efficiency, reduces manual tasks, and helps deliver a better experience at every stage.

Step

06

Results Review & Action Plan

Once all audits are complete, we walk through the findings with your team. We clarify key insights, prioritize next steps, and outline a practical action plan. This final step ensures alignment and gives you a clear path forward to improve performance and drive growth.
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Frequently Asked Questions

We've compiled answers to some of the most common questions about working with 121eCommerce.
Explore below to quickly learn how our services can help drive your business forward.

We specialize in Magento (Adobe Commerce), Shopify, and BigCommerce, and also work with other leading eCommerce platforms based on client needs.

During the discovery phase, we take a 360° look at your business.
We conduct interviews with key stakeholders, audit your existing systems and marketing programs, review technical and reporting requirements, and map a strategic plan that connects your business goals to the right technology, marketing, and analytics solutions.

We are not just developers. Our discovery, design and development, marketing, and reporting teams work as one to deliver fully connected eCommerce solutions that perform across every part of your business.

We build, improve, and grow eCommerce websites on Magento, BigCommerce, Shopify, and other major platforms. Our team handles everything from new site builds and migrations to custom development and support. We also help businesses drive more traffic and increase sales through organic and paid channels.

The discovery process defines project goals, technical needs, and challenges early. By getting clear on the full scope before work begins, we create accurate estimates based on facts instead of assumptions. This reduces surprises, prevents scope creep, and gives you clear and predictable pricing.

Latest Success Stories

From vision to execution. Discover what happens when the right plan meets the right team.

Migration & web development

"Working with 121 has been an incredibly positive experience. Their team feels like an extension of our own—always responsive, proactive, and truly invested in our success. From development to ongoing support, they’ve been with us every step of the way. I really appreciated having a dedicated project manager who understood our goals and helped bring our vision to life.” — Adam Knight, Creative Director and Co-Owner, First Gear

Migrating to Magento Commerce

"121 gives us access to the kind of knowledge that only comes from doing this every day. Whether it is upgrading platforms, solving integration challenges, or helping clean up outdated systems and unnecessary complexity, they know the steps, the pitfalls, and how to move fast. I can raise a question and get answers right away. That level of responsiveness and insight is rare and incredibly valuable." -Chris Hallski, Senior Web Manager, New Leaf Publishing Group

Moving to Adobe Commerce Cloud

"121 has been a true extension of our team. Whether it is a late-night support request or a quick Slack message, I know I can count on a fast response and expert help. Their support has made managing and growing our site significantly easier." -Ryan Heigel, Senior Web Manager, RIVA Racing

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We’re here to listen, collaborate, and build something meaningful together. Book your discovery call and let’s get started.

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